A.P.C.

A.P.C.

Founded by Jean Touitou in 1987, the APC (which stands for Atelier de Production et de Création) was born from a reaction against the ostentation that was widespread in Paris at the time. Convinced that clothes should not obscure the wearer's personality, APC quickly became renowned for its simple and well-adapted wardrobe accessories, inspired by workwear and characterized by a basic style. 

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